The Global Anti-Ageing Industry is estimated to reach $331.41 billion by 2021, according to Orbis Research and there’s now a product out there for every concern ageing consumers have. For most products there is no scientific evidence to support the claims that these ‘miracle creams’ can turn our ageing skin into a fountain of youth. These products usually come at a high financial cost to consumers and more often than not, our health, due to the hormone disrupting ingredients contained in them. While leading a healthy lifestyle, such as eating a healthy balanced diet, regular exercise and drinking plenty of water, plays a major part in ageing, there are a number of things that we can do to aid our skin to slow down this process.


Oils and plant extracts

Natural oils and extracts from plants are packed with amazing benefits for our skin. Jojoba oil mimics the natural oils in the skin, increasing or decreasing sebum production as necessary, helping to reduce the appearance of fine lines and wrinkles. White tea extracts help to protect against UV damage, which is a common cause of premature ageing and Aloe Vera contains a plant hormone, Gibberellin, which stimulates the growth of new cells and increases cell turnover. The Aloe leaves also contain antioxidants, which can help keep the skin firm.


Boosting Collagen supply

Collagen is found in our muscles, bones, skin, blood vessels and the digestive system and this is what helps give our skin strength and elasticity, along with replacing dead skin cells. Certain foods can naturally boost the collagen supply in the body such as blueberries, dark leafy greens and garlic. These foods are even more effective at boosting collagen supply, when eaten with foods or oils with a high vitamin E content such as sunflower oil or pomegranates. Avocado oil is also beneficial at boosting our collagen supply and a 2006 study published in the Journal of Rheumatology found that Avocado oil significantly increased type II collagen when taken internally.


Retinol alternatives

Retinol is a vitamin A derived ingredient and is used in most skincare products in varying percentages. Research has found that retinol has many wonderful benefits to anti-ageing such as boosting collagen production, speeding cell turnover and unclogging pores. However, some consumers experience terrible side effects, and retinol is usually derived from animal sources so is not vegan friendly. This is where carotenoids come in. Carotenoids are an alternative to retinol products, which our bodies naturally convert to usable retinoids. Carotenoids are found naturally in mango butter, seaweed extract, sunflower seed oil and chicory root. Rosehip seed oil is also a great alternative and mimics the benefits of retinol. High in fatty acids and antioxidants, rosehip oil smoothes, softens, strengthens and promotes elasticity in your skin.


Facial massage

We all know that regular facials are good for our skin – but did you know that you could get the benefits of a facial without the high cost? Regular facial massage when using creams and oils stimulates blood circulation towards the skin improving the skin tone and helping you glow. It also promotes increased oxygen to your skin, which is an added anti-ageing benefit.


Sugar reduction

It is well documented that a diet high in refined sugar has a negative effect on your health, but it is also a major cause of accelerated ageing. When you consume a high sugar diet and sugar enters the bloodstream, a natural process occurs known as Glycation. Sugar attaches to proteins to form harmful new molecules called ‘Advanced Glycation End Products’ (AGEs). As AGEs accumulate, they damage adjacent proteins. Those most at risk are collagen and elastin, which helps to keep the skin firm and bouncy. Swapping to naturally sweet alternatives can help to reduce your refined sugar intake over time.


Your sleeping position

Sleep is an essential part of our general wellbeing but research has found that the position we sleep in can affect the lines on our face, and sleeping on your side or stomach can accelerate fine lines. When we are young our skin can bounce back quickly but as we age, and the elasticity in the face naturally reduces, these lines become harder to disappear.


Using SPF (even in the winter!)

We know that it is so important to use SPF in the warmer weather, but if you want to take your anti-aging regime seriously, it is as important to use SPF in the winter, as the suns rays are still present even if we can’t see them. You should always try to opt for a safer formula when using sunscreen by buying from a green brand, as chemical sunscreens change the light into a heat energy that can create inflammation on the skin, thus causing ageing.


Meditation – or any other stress busing activity

Stress is not only damaging to our mind and body but also shows up on our face. When we get stressed out, the body produces an acid to shut down digestion. This same acid seeps into the skin and accelerates ageing. Meditation helps to calm your mind and body and increases the levels of oxygen reaching the skin.

By implementing these changes we can be comfortable in the knowledge that, there is scientific proof that shows you can naturally reduce fine lines and wrinkles and, in a bid to look younger we are not negatively impacting our health or the planet.




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